Experience in selling melted cheese cakes for coffee shops
Cheese lava cake is emerging as a popular culinary trend. Many major coffee chains, such as Highlands and The Coffee House, have incorporated this delectable treat into their menus, pairing it with signature beverages to enhance customer experience and boost revenue. If you’re considering adding this irresistible cake to your coffee shop’s offerings, let Ember Foods guide you through effective business strategies in the following article!
The Cheese Lava Cake Trend in the F&B Industry
Cheese lava cake is a perfect combination of a soft, fluffy outer layer and a rich, molten cheese filling. It has quickly become a trending item in coffee shops. Here are a few reasons why this cake captivates customers:
- Irresistible Flavor: The contrast between the soft outer layer and the rich, gooey cheese filling creates a unique and delightful taste experience, stimulating the palate.
- Visually Appealing: When cut open, the molten cheese oozes out, creating a visually stunning effect that easily becomes a social media sensation.
- Versatile Pairing Options: Cheese lava cake pairs well with coffee, tea, or fruit juices, adding variety to a café’s menu.
- High Market Demand: As a trending dessert, cheese lava cake is highly favored, particularly among young consumers.
Why Major Coffee Chains Choose to Sell Cheese Lava Cake?
In the competitive coffee market, offering a unique and standout dish helps attract customer attention. With its visually appealing look and distinctive taste, cheese lava cake meets this need perfectly. This is why many coffee shops and major F&B brands have prioritized adding this cake to their menus.
Key Benefits of Selling Melted Cheesecake cake
- With an affordable price and an enticing flavor, it helps increase the Average Order Value (AOV).
- Creates a standout feature on the menu, making the coffee shop unique and attracting customers who enjoy new and exciting flavors.
- Easily facilitates upselling & cross-selling, as the cake pairs well with various beverages such as milk tea, salted coffee, and espresso.
- Cost-effective ingredients with high profitability. By sourcing from reputable suppliers like Ember Foods, you can optimize costs while maintaining quality, thereby effectively increasing profit margins.
Secrets to Successfully Selling Cheese Lava Cake
Choosing a High-Quality Cake Supplier:
The supplier plays a crucial role in the success of a coffee shop. Ingredient quality directly affects the taste and lava-like consistency of the cheese. Key factors to consider when selecting a supplier include:
- Premium ingredients without preservatives.
- Hygienic production processes that meet food safety standards.
- Customization options based on café needs (size, melting level, toppings, etc.).
Ember Foods is a trusted supplier, specializing in high-quality baked goods. As a reliable partner for top brands like Uniqlo, VNG (Vinagame), City Gym, Biti’s, 7-Eleven, Circle K, GS25, and Mini Stop, Ember Foods boasts over 10 years of industry experience. They are committed to delivering superior products and professional services, ensuring sustainable business growth.
Don’t miss the chance to collaborate with one of the top food service providers! Leave your contact information today for the best consultation and support.
- Phone: 096.335.6008
- Email: trung.tran@emberfood.vn
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Read More: Strategies for profitable sandwich sales in coffee shops
Maintaining Cake Quality and Consistency:
Here are some ways to ensure high standards:
- Use fresh ingredients daily.
- Store cheese properly (keep refrigerated at 2-5°C).
- Reheat cakes using an oven or microwave to maintain the appealing lava effect.
- Enhance presentation with creative toppings and decorations.
Pricing Strategy for Cheese Lava Cake:
First, determine the price based on ingredient costs, market pricing, and target customer segments. The recommended price range is 35,000 – 65,000 VND, depending on size and ingredient quality.
To maximize revenue and product value, consider offering combo deals by pairing cheese lava cake with complementary beverages. This not only increases order value but also creates a perception of a better deal for customers compared to buying items separately.
Sales Strategies to Attract Customers:
Cheese lava cake is more than just a delicious dessert—it’s also a promising business opportunity for coffee shops. However, success in selling cheese lava cake depends not only on its delightful taste but also on several crucial factors to optimize profitability. With the right recipe, high-quality ingredients, and effective marketing strategies, this cake can become a best-seller, significantly boosting revenue.
Here are some proven sales strategies to fully leverage the potential of cheese lava cake:
- Engaging Visuals & Videos: Capture close-up shots of molten cheese and record slow-motion videos to create captivating visual content. Such content is highly shareable on social media.
- Smart Promotions: Implement promotions such as buy-one-get-one-free during peak hours, combo discounts, or incentives for customers who check in at your café.
- Advertising & Collaborations with Food Reviewers: Combine Facebook and Instagram ads with authentic reviews from KOLs and food bloggers to build credibility and target the right audience.
- Boost Presence on TikTok & Instagram: These platforms have high viral potential, especially for short videos, trending challenges, and food reviews. Utilize hashtags like #cheeselavacake and #bánhphômaitanchảy to increase visibility.
Read more: Why Baked Goods Are a Must-Have on Coffee Shop Menus?
