Croissant Business Experience for Coffee Shops
Croissants are not only a delectable pastry but also a promising business product, particularly in the café market. With both savory and sweet options, diverse flavors, and a crisp texture, croissants are becoming a top choice for many café menus. So, how can you run a successful business? Let’s uncover the secrets below!
Why Sell Croissants in Coffee?
There are three reasons why businesses of all sizes should consider selling croissants:
1. High Aesthetic Appeal:
Croissants, with their golden, flaky crust, serve as a visual highlight on any pastry counter. Their European charm adds an elegant touch, making them ideal for modern café settings.
2. Perfect Pairing with Coffee:
Croissants pair perfectly with coffee beverages like lattes, cappuccinos, or espressos. Their rich, buttery flavor balances the bitterness of coffee, offering a unique culinary experience.
3. Diverse Customer Base:
Croissants appeal to a wide range of customers, from students and office workers to European tourists. They are ideal for breakfast, snacks, or light meals.
When to Sell Croissants?
Croissants are a timeless favorite and always attract consumers. However, choosing the right time to start your business can optimize profits and market opportunities. Here are some ideal moments to consider:
1. Special Occasions (Valentine’s Day, Christmas, Birthdays):
During holidays like Valentine’s Day and Christmas, customers look for unique gifts or pastries for loved ones. Limited-edition croissants, such as Valentine’s Chocolate Croissant or Christmas Strawberry Croissant, can be excellent choices.
2. Tourism Season and Summer:
In the travel season, customers often prefer convenient snacks like croissants. This is also when they frequently visit coffee or order takeout. Consider offering traditional croissants (plain, savory, crispy), cream-filled croissants, cheese-stuffed croissants, or salted egg yolk croissants.
3. Cold Seasons (Autumn – Winter):
In cooler weather, customers enjoy warm, buttery croissants with coffee or hot tea. Promote savory options like Bacon & Cheese Croissants for breakfast or afternoon treats.
4. Festive Season (Lunar New Year):
The demand for pastries rises during the festive season, especially for premium options like croissants. As people gather at coffee or celebrate with friends, offer a variety of croissants, such as Cream, Cheese, Salted Egg Yolk, Chocolate, Strawberry, Blueberry, or Apple Croissants.
Tips for a Successful Croissant Business
1 .Quality and Pricing
Product quality is key to customer satisfaction and business success. Affordable pricing and choosing the right supplier ensure consistent quality and competitive costs while enhancing your brand reputation.
With over 10 years of experience in pastry production and distribution, Ember Foods is a trusted partner for leading brands like Uniqlo, VNG, City Gym, Biti’s, 7Eleven, Circle K, GS25, and Mini Stop,… Contact us:
- Phone: 096.335.6008
- Email: trung.tran@emberfood.vn
REGISTER TO RECEIVE CONSULTATION INFORMATION
2. Invest in Presentation
Use clean, polished glass display cases to highlight the golden appeal of croissants. Position them in high-visibility areas near the order counter to make it easy for customers to choose.
3. Offer a Diverse Menu
A varied croissant menu attracts a broader customer base. Get creative with fillings and forms:
- Sweet Fillings: Chocolate, fruit, or cream
- Savory Fillings: Bacon, cheese, or salted egg yolk
- Mini Croissants: Perfect for breakfast combos or light snacks
- Unique Twists: Incorporate local ingredients or trendy flavors like matcha, fruit fillings, or boba
4. Design Attractive Combos
Croissants are perfect for pairing with beverages like coffee, tea, or milk. Create thoughtful combos to boost sales:
- Morning Combo: E.g., 1 latte + 1 salted egg yolk croissant
- Afternoon Combo: E.g., 1 green tea + 1 fruit-filled croissant
Running a croissant business not only brings high profits but also elevates your brand’s image in the food and beverage industry. From product quality and presentation to marketing strategies, every detail contributes to success. Start planning your business today and choose Ember Foods as your supplier to ensure the sustainable growth of your enterprise!
